How do you define your personal brand at work?

how-do-you-define-your-personal-brand-at-work

▸ WHAT IT REVEALS

Self-positioning, identity, intentionality.

▸ GOOD ANSWER LOOKS LIKE

Specific, consistent with the rest of the interview.

▸ RED FLAGS

Vague, performative, or hasn't thought about it.

▸ FOLLOW-UP PROBE

Does your current company know that's how you want to be known?